ePub Starting Up (Natwest Small Business Bookshelf) download
by Gary Jones
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Find nearly any book by GARY JONES. Get the best deal by comparing prices from over 100,000 booksellers. The Story Teller: A Collection Of Modern Day Parables.
In business, success and failure are not the alternative results of the toss of a coin. Good planning is essential for an enterprise to prosper.
Books can be an affordable way to get professional advice before starting .
Books can be an affordable way to get professional advice before starting your own business. Authors highlight the mistakes startups have made in the past, making it easier to avoid doing the same. If you want to start a business, you'll need advice on where to start, what pitfalls to anticipate, and how best to spend your time and money to get your idea off the ground. The book contains Kawasaki's hard-won practical advice about all manner of topics, from marketing and social media to crowdfunding and cloud computing.
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Sample sentence: Our design for small family homes wasn’t approved so we have to go back to the drawing board.
From the ground up If you build a business or project from zero or from the bottom, you’re starting from the ground up. Sample sentence: Have you read the news about the enterprising 12-year-old who’s building her business from the ground up? 9. Behind the scenes This phrase is used to describe something, usually work, that’s done or that happens away from public view. Sample sentence: Our design for small family homes wasn’t approved so we have to go back to the drawing board. 22. Go down the drain A drain is a hole where liquids and waste are sent away.
This book, first published in 1997, can safely be called one of the most influential business books of all time. Even if the term "disruption" has since been co-opted by the startup world and dramatically overused, this core theory of how businesses get disrupted is just as relevant today. New technology allows smaller companies to make cheaper products, which at first appeal only to customers at the margins gest businesses realize it, they take over entire markets.
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